Stepping Up: Community Service in the Barber Shop
By Dani Kirkpatrick of ShearsforHair.com
Our new president, Barack Obama has urged all of us to step up and get involved in community service. Who has time for that? You do. The barber shop is more than a place for your client’s to get their hair cut; it’s a place to hang out, a place to discuss (or argue) points. Your place of business is a vital part of your community.
February is Heart Month, and research conducted by the American Heart Association has shown that African Americans and Hispanics/Latinos have a high risk for Heart Disease and Strokes. It is the No. 1 killer of men and women over the age of 20.
How can you help? Contact your local branch of the American Heart Association or use their Web site to request free pamphlets for your shop. When you get your pamphlets, be sure to read them yourself as well as put them on display for your customers to pick up. Having this information available is community service.You could save a life…maybe even your own, so step it up!
For pamphlets from the American Heart Association, visit
www.americanheart.org/presenter.jhtml?identifier=9050
Shop Stock: Keeping Business Profitable
By Will Williams of M&M Products
So you’re thinking about setting up a retail section in your
shop…again. But then you start asking yourself, “Which
products should I carry?” “Where should I display them?”
“Should I go private label or carry name brands?” “How much
of each product do I need to start off?” Take a deep breath. It’s
not that hard! Here are a few pointers on how to get
started: Start out with four to five key products so you
don’t get overwhelmed; purchase the products directly
from the manufacturers, go through a distributor, or pick
them up at a local beauty supply store; display your products in
a noticeable location in the pathway between the cash register
and the door; get all of the shop’s staff involved in selling by
offering creative incentives.
…Check out the complete in-depth article in our
January/February 2009 print edition.
Benefits of A Man’s Facial
By Craig “Mr. Taper” Logan, founder of B.O.M.
Men tend to raise a brow at the idea of getting a facial, but it
really is no different than when the original barber shops
offered a steam and shave. There are several ways to rejuvenate
the face, but to keep it simple. Let’s talk about facial steaming:
purchase a professional portable facial steamer, or at minimum, use
a towel warmer to keep hot towels in at all times; Cleanse the face by introducing your client
to one of your facial cleansing products; Apply a cold cream or moisturizer by massaging into
the skin using circular motions; wrap the client’s face (leaving the nose exposed so they can
breath!) or pull up your steam machine within a foot from his face (make sure the steam is not
too hot before doing this); remove the towel or steam machine after a maximum of 25 minutes;
close the pours by using a cotton pad to apply a toner. Following up with weekly to monthly
treatments will free your client’s skin of impurities, giving them a healthy glow.
…Check out the complete in-depth article in our January/February 2009 print edition. This
process is also demonstrated step by step in our $100 Hair Cut class, which we teach at trade
shows around the U.S. Check out our home page to view a listing of events we will be attending.
Barber Gets Tattoo to Honor his Profession
Erik Figueroa, owner of Headliners barber shop in Bay Shore, NY, recently appointed himself,
with ink, as “God’s favorite barber.” His new tattoo is a permanent reminder of his dedication
to his chosen profession. Figueroa said, “I’ve been cutting hair for about nine years and I don’t
see myself doing anything else. I love what I do and I go hard at it everyday. I feel that New
York has some of the best barbers in the game and I am one of them, so I had it tattooed on
my chest so everyone knows I’m in it to win.” Figueroa contributes a lot of the positive things
he has going on in his life to God, so he is giving thanks in his own way.
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